Bisleri Showcases Plastic Recycling and Circular Economy Efforts at WCEF 2026

Bisleri International showcased its Bottles for Change initiative at WCEF 2026 in India, bringing together global delegates and government officials to discuss plastic waste collection, recycling, source segregation and circular economy solutions.

Bisleri International showcased its approach to responsible plastic waste management and resource recovery through its flagship Bottles for Change CSR initiative at the World Circular Economy Forum (WCEF) 2026, held from September 15th to 18th. The 10th edition of the global forum, hosted in India for the first time, brought together over 3,600 participants from 62 countries to discuss approaches to advancing the circular economy.

The forum was inaugurated by Shri Bhupender Yadav, Hon’ble Union Minister for Environment, Forest and Climate Change, Government of India, and Shri Bhupendrabhai Patel, Hon’ble Chief Minister of Gujarat. Government officials, policymakers, industry leaders, researchers, innovators and sustainability practitioners from across the world attended the event.

Through its Bottles for Change stall, Bisleri highlighted how used plastic can be managed responsibly and transformed into valuable resources. The initiative focused on promoting plastic waste collection, recycling, resource reuse and practices that support a circular economy.

The stall received visits from Shri Arjunbhai Modhwadia, Hon'ble Minister for Forest, Environment and Climate Change, Government of Gujarat, and Shri Pravinbhai Mali, Hon'ble Minister of State for Forests and Environment, Climate Change, Government of Gujarat. International delegates also visited the stall, alongside representatives from the Ministry of Environment Forest & Climate Change, Central Pollution Control Board and Gujarat Pollution Control Board, as well as senior officials from State Pollution Control Boards across Maharashtra, Odisha, Kerala, J&K and Chhattisgarh.

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During these interactions, Bisleri presented its sustainability and responsible waste management initiatives. Discussions centred on improving plastic waste collection, encouraging recycling and ensuring the efficient reuse of resources to help create a cleaner and more sustainable environment. The showcase also underscored the importance of source segregation and collective participation in strengthening the circular economy for plastics.

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Speaking about the company's participation, Mr. K. Ganesh, Director – Sustainability & Corporate Affairs, Bisleri International, said, “Advancing a circular economy requires collaboration across governments, businesses, institutions and citizens. Platforms such as the World Circular Economy Forum create opportunities for meaningful dialogue and knowledge exchange around scalable solutions for resource efficiency and waste management. Through Bottles for Change, we continue to promote awareness and action around responsible plastic waste management and recycling, while helping create pathways to strengthen the circular economy for plastics.”

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The participation highlighted the role of collaborative platforms in bringing together government bodies, industry stakeholders and international delegates to exchange knowledge and discuss practical approaches to plastic waste management and resource efficiency.

Bisleri International Pvt. Ltd., which has a legacy of over 50 years, has grown into one of India's largest premium beverage businesses. The company manufactures the country's largest-selling packaged drinking water and follows a stringent process involving 90 quality tests and 10-stage purification. Its core commitment is to provide consumers with pure, safe and healthy water.

The company has 130 operational plants and a distribution network comprising over 6,000 Distributors and 7,500 Distribution Trucks across India and the UAE market. Its beverage portfolio caters to different occasions, including Bisleri packaged drinking water, Vedica Himalayan Spring Water, and carbonated drinks such as Bisleri Limonata, Bisleri Pop and Bisleri Soda, available in multiple flavours.

Bisleri products are also available through its e-commerce platform, Bisleri@Doorstep. The direct-to-consumer (D2C) platform aims to ensure customers receive a safe and uninterrupted supply of their trusted brand at their doorstep.

Sustainability remains central to the company's growth strategy. Bisleri International has introduced Sustainability 2.0 under its Bisleri Greener Promise, focusing on creating a greener future through initiatives covering recycling, water conservation and sustainability.

By presenting its Bottles for Change initiative at WCEF 2026, Bisleri International brought its responsible plastic waste management approach to an international platform, highlighting source segregation, recycling and resource recovery as key elements in advancing a circular economy for plastics.

For more information about Bisleri International, its people, brands and OSR initiatives, visit www.bisleri.com.A

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